What does LBG have to offer to NGOs?

What does LBG have to offer to organizations?

1. A common language – when organizations unsuccessfully request funds from companies, the main issue is often not the project in question or its achievements, but… the language in which it is presented. This is due to the fact that NGO people find it easier to go into detail about the concerned issue, the importance of the intervention and working procedures than to talk about measurable results, efficiency, benefits to both partners. Many times, it is just a habit. NGO people have grown accustomed to a certain vocabulary while companies have their own key words. LBG offers a unifying format to showcase information on past and current project achievements. This way, organizations can present their portfolio in an easy-to-grasp, clear manner, starting from the change brought to the life of beneficiaries or to the environment and the company.

2. Global standard – LBG reporting tools were built for companies and NGO’s based on long-term CCI experiences. Moreover, other CCI practice reporting models have fully or partially embedded the LBG data collection model. Hence, organizations using LBG tools, with data double-checked by LBG country facilitators, look trustworthy to potential sponsors.

3.Recommendation – the phrase “a happy customer means ten new customers” also applies to this area of community partnerships. The difference is that we don’t talk about customers, but about sponsors. In Romania, like in other countries, professionals in the field know each other and their projects and communicate often. That is why if a company has a positive experience with an organization it will spread the word about it to other companies. Many times, reporting is the component that makes the difference between success and failure, so LBG comes to meet the need of organizations to bring forward the data that their sponsors are waiting for.

In addition, LBG Romania encourages member companies to share as much information about their project efficiency, successful or less successful projects and their recommendations to different partners or mechanisms they can use. LBG thus plays the part of a community broker (the link between companies and community partners.

4. Easy-to-use information – LBG helps both organizations and companies to structure their data without making use of a technical terminology specific to a particular area. All the data are broken down on group of beneficiaries, type of changes and level of depth. This way, any interested person can easily understand the project impact and the area in which the organization stands out. As they are easy-to-grasp and chart-based, the organization may use LBG tools for annual reports, sponsorship files or events.

Here you can find out how non-governmental organizations showcase their project outputs using LBG tools.