Studii de caz

Ursus Breweries

Tuesday, 02 August 2011 06:54 Last Updated on Monday, 22 August 2011 12:59 Written by Administrator

the biggest share of resources goes into strategic projects;
the most important programs focus on raising awareness in youth and adults as well as on local development and environmental protection;
a relatively small number of community partners, in particular when it comes to strategic projects;
the company-endorsed projects are addressed to a large number of beneficiaries;
the main changes looked for in beneficiaries are behavioral and awareness-related.

Monday, 18 July 2011 09:34 Last Updated on Wednesday, 20 July 2011 08:47 Written by Administrator

well-defined strategic projects, implemented with few but long-standing partners;
complex approach addressing several target groups;
in-depth interventions on main target groups;
national coverage;
balanced investment between strategic and charitable projects;
in-kind resources are important investments for the company.

The biggest share of resources goes into strategic projects, but commercial and charitable projects hold a significant share as well;
The most important component concerns environmental projects;
A relatively high number of community partners;
Strategic initiatives are addressed to a large number of beneficiaries;
Strategic projects focus especially on changes in beneficiaries’ behavior and on improving their quality of life;
National coverage according to community partners’ capacity.